Industry news

63rd Genoa International Boat Show News – From UYN Shockie, the ultra-minimal sock-shoe in Merino wool

11 September 2023

UYN – Unleash Your Nature, an Italian brand at its third edition of the Genoa International Boat Show, for the 63rd edition of the event, will be presenting a preview of Shockie, the Merino wool sock-shoe for every sort of adventure.

UYN’s Shockies are, in fact, shoe-socks, designed for indoor and outdoor activities. The seamless construction wraps the foot like a sock and keeps it free of sweat and odour thanks to the superior comfort of Merino wool. The ultra-thin 5 mm rubber sole offers the right protection and grip on every surface from the floor of the house to the teak of the boat, from the asphalt of the city to dirt tracks.

Ultra-light and minimalist, the UYN Shockie gives wearers the feeling of natural movement in contact with the ground. At the Boat Show, UYN – Unleash Your Nature will also be bringing its entire collection dedicated to boating and outdoor activities created thanks to its AREAS research centre, combining sustainability and performance in a revolutionary way.